Forbes called Apple the most expensive brand in the world »GoGetNews news

The Apple brand ranked first in the ranking of the world's longest brands, according to Forbes magazine. Brand value in 2019 is $ 205.5 million.

It is noted that this amount is 12% more than in 2018. Thus, the brand became the first in history, for which you have to pay more than $ 200 million. Apple leads the rankings for the ninth time in a row.

In general, technology companies occupy the first five places. In particular, Google is second on the list ($ 167.7 million – 27% more than in 2018). Microsoft is in third place ($ 125.3 million, up 20%). Close the top 5 Amazon (97 million dollars) and Facebook (88.9 million dollars).

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The top ten also included Coca-Cola ($ 59.2 million) and McDonald's (10th place, $ 43.8 million).

The Hyundai brand has fallen in price by 8%, but the Swedish retail network H & M has fallen by 12% ($ 11.5 million), but the Bolshevik has suffered.

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